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Intellectual Assets

Idea Capture
Capturing ideas to protect is not a straightforward exercise.  This section offers insights into best practices for getting ideas on the table and in front of your intellectual asset managers to protect and exploit.   How does your idea screening work? 
Apr 2 2021
IDEO's Approach to Design
Anna Kraus

IDEO is one of the world's premier industrial designers located in California.   This video shares insight into their own deep dive process.   For a more detailed look, check out the book "The Art of Innovation".  

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